This project involved creating a series of promotional and collateral materials for the New York Public Library Annual Spring Luncheon. The theme that particular year was ‘The French Connection’ and while we presented a selection of different concepts to the Board of The New York Public Library, my concept of ‘two fish’ was chosen for final execution. I then adopted it through all collateral materials, which included a program, invite, info cards, and envelopes.
The last two pages in this gallery showcase my other concepts for the project, which were also presented to the Board, but didn’t make it into the final round.